Wednesday, July 23, 2014

MacBook Air

Nicely done spot from Apple promoting the very personal connection people have to their product.

Tuesday, July 22, 2014

Graeme Newell Promax Speech

Graeme always gives my favorite speech at Promax each year.

Here is a link to this year's talk, which happens to feature one of our spots! 

Neuromarketing Insights: Building Brand Identity & Positioning a Brand


Fox Portland Image

Viewer focused spot for the "Can-Doers" out there:

KPTV 10 O'Clock News: a newscast for "Can-Doers" from Meredith-TV on Vimeo.

Monday, July 21, 2014

New Morning Image

From Florida, new image that reminds me a bit of some recent NBC LA spots -- a little attitude in the sell, which may just break through:

Thursday, July 17, 2014

Friday, July 11, 2014

Lebron Back to Cleveland

Talk about being prepared... WKYC in Cleveland posted this spot to Youtube less than an hour after the big announcement that James was returning.

Using their station's(and Gannett's) song "This is Home" works perfectly here:

Thursday, July 10, 2014

WRAL: The Babysitters

A spot that's sure to hit homes with parents out in TV land: