Check out this spot from KMOV in St. Louis... all soundbites, no announcer VO.
Friday, August 24, 2012
WGN Morning News
Anchors are usually good at two things -- looking good and reading a teleprompter.
Past that -- it really depends on the anchor.
But the talent at WGN in Chicago seems to have a flair for making fun promos.
Here are two the anchors themselves produced in the past, that they sent for everyone to enjoy.
Something fun for a Friday!
Past that -- it really depends on the anchor.
But the talent at WGN in Chicago seems to have a flair for making fun promos.
Here are two the anchors themselves produced in the past, that they sent for everyone to enjoy.
Something fun for a Friday!
Wednesday, August 22, 2012
Our West Michigan
I used to love doing interview spots. Then I hated it.
Anchors usually sound scripted, even when they're not.
But these spots out of Michigan have a nice, real feel to them. Some are better than others -- but on a whole, they did a nice job.
My one criticism? Shooting outside makes some of the talent look terrible. They're squinting. The style is especially unflattering to the women anchors.
Anchors usually sound scripted, even when they're not.
But these spots out of Michigan have a nice, real feel to them. Some are better than others -- but on a whole, they did a nice job.
My one criticism? Shooting outside makes some of the talent look terrible. They're squinting. The style is especially unflattering to the women anchors.
Monday, August 20, 2012
KING 5 "True Stories"
Another in a series of spots from KING 5 in Seattle.
Nicely done spots that make a personal connection with viewers. What do you think?
Nicely done spots that make a personal connection with viewers. What do you think?
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