Now, I know this doesn't make sense because I usually hate this kind of stuff... but I actually kind of like these spots! Check em out:
They are definately a different kind of newscast and the product seems to match the promotion with the fun, from what I can tell.
What do you think? Get a rope or yeehaw?!!
4 comments:
These are perfect examples of how to have fun with talent in news promos. Unlike the WTTG promo, I don't feel embarrassed for this group of anchors. The CW spots look and feel like the talent actually goof off and have fun. It has that energy that would make me watch in the morning and have fun...not doom and gloom. Plus the announce pokes fun and says what a lot of people think, "(weather guy with) with yesterday's weather" and "(the female reporter)...she's hot"(plus she's in a firefighter's suit). These spots work - but only if the actual show is fun and light-hearted.
A station that actually pulled off the funny. It looks like the anchors and their show match this crazy promo.
I want to watch this station. But I might never come back if I get there and it's just a typical news-weather-and-traffic morning show.
Like the "country western" spot a lot. I felt like maybe the Anchorman spoof was trying a little too hard. Still liked it though.
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