Well, I've never seen this before. A promo dedicated to telling people the station is getting new graphics.
Actually, their point is solid. They're saying their old graphics sucked and their new ones are better. Clear. Clean. Easy to digest.
What do you think? Do viewers care? Is a promo the right forum for this or should the newscast handle it?
Take a look from WUSA in DC.
WUSA 9 New Graphics Package Explainer from Ray Houghton on Vimeo.