ABC30 Action News | Your Stories - Clovis Rodeo from ABC30 Creative on Vimeo.
ABC30 Action News | Your Stories - Danielle from ABC30 Creative on Vimeo.
ABC30 Action News | Your Stories - Stafford's Chocolates from ABC30 Creative on Vimeo.ABC30 Action News | Your Stories - Clovis Rodeo from ABC30 Creative on Vimeo.
ABC30 Action News | Your Stories - Danielle from ABC30 Creative on Vimeo.
ABC30 Action News | Your Stories - Stafford's Chocolates from ABC30 Creative on Vimeo.
4 comments:
Nice spot! The cynic inside me says this is more of a sales-driven POP veiled as a feel-good image piece though.
I can see how you can come to that conclusion. But I can promise you that's not the case! The Stafford's Chocolates spot was based on our morning show segment called "Made in the Valley" where we feature local businesses making a big impact. Their story naturally fit with the campaign.
These are fantastic. Showcasing the community, demonstrating how their news ties in and represents the community. Even subtly or not-so-subtly POPing for advertisers too. These things do it all at once. Great.
Tim, great spots. Love the feel and subtle endorsement.
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