Friday, December 7, 2007

New POP

Recently, our station won the Emmy for Team Coverage of the February torandos that came through Central Florida early one morning.

We did amazing coverage but in the end, people died in this. So to promote our Emmy win, I went a different direction than "WE WON AN EMMY!!"...

Our "slogan" is Big Coverage of the Big Story... I wanted to take a softer, more gentle approach. Let me know what you think...

1 comment:

Promogirl said...

Love your look. Simple and elegant - just what a spot like this calls for.

I think you took the best possible approach to this. That's just my 2 cents.