Wednesday, August 31, 2011

Back to School

It's back to school time which means viewers will be coming back to morning news after a summer of vacations and sleeping in. KATU in Portland put together this campaign targeting these viewers:









4 comments:

Anonymous said...

NO MORE ACTING! Please...if your talent can't act please know when to scrap the idea.
Plus the lady sneaking up on children with weather advise was creeping me out a little.

Anonymous said...

That's a whole lotta lilly white kids! Was this shot in Portland or Deutschland?

Tim S. said...

I agree! News talent aren't actors...they're journalists. Know your talent's limits when conceptualizing spots!

Anonymous said...

Oh good, news people to the rescue because I'm too dumb to know better!