Friday, December 7, 2012

WAVE3 Promos

I just ran across these spots from WAVE3 in Louisville.  Over the top for my tastes -- although well produced. 

This station takes themselves VERY SERIOUSLY.

WAVE 3 News - Working For You from WAVE 3 News on Vimeo.

5 Reasons Weather Image Fall 2012 from WAVE 3 News on Vimeo.

Get Ready HPR1711 from WAVE 3 News on Vimeo.

About :17 into this next spot, listen to the music.  This is what crazy people hear all day. 

Quite disturbing.

Oct 2012 Breaking News Image from WAVE 3 News on Vimeo.


Anonymous said...

Want to talk about taking yourselves way too seriously? Try this spot from WPXI, then check out the others in their account. Sadly, this seems to be a common theme among many Cox-owned stations.

Anonymous said...

Did that PXI spot just tell me as a viewer -- to my face -- I'm stupid and watch the wrong morning show. Facepalm.

Anonymous said...

Oh My God. Let's scare viewers!!!

This is the worst spots I've seen in a long time. No emotional connection, just yelling at viewers and saying "look at us."

Anonymous said...

why are people still being paid to produce spots that only say "we do breaking news" ? Why not just make a spot that says "Channel 3 - we do what we're supposed to!"

Anonymous said...

Wow - these are just awful.

Rebel L said...

^^ I was about to say the same thing about the WPXI spots. They look beautiful but the message is just boring. Of course they cover the news, they are a news station. They "look" great though.