Well here's something none of us will ever have the budget to do. CBS has painted an ad for "The Amazing Race" on three buildings near LAX in Los Angeles. Hoping to stand out from the crowd - these rooftop billboards are pretty eyecatching for those just finishing up their free peanuts.
From Variety:
"We're right on an active approach path," said CBS marketing topper George Schweitzer. "So we've gotten plenty of reports from people who have seen it. It organically fit 'The Amazing Race,' and we thought it would be a fun thing to do."
