The best(and sometimes the worst) promos around! Have something you'd like to share? Email me at firstname.lastname@example.org
Wait I think you missed a cliche...Live local late breaking.
Cliche montage, unoriginal, frenetic, but nice graphicsdirect to you? really? what does that mean? who else would it go to?Works with their brand message of "everywhere" though
Feels like a not-so-good rehash of WFOR's strong 'Every Story. Everywhere. Every Day.' campaign from 2004-2005.
Off the mark...fine...but tell me why.
Maybe for the reasons before your comment.
Here's the issue. Every station in Miami sells BIG, BREAKING NEWS, SEVERE WEATHER, THE MOMENT IT HAPPENS, and all at the speed of light. NBC6 used to be number one because it was the home for contextual reporting of real news, with a little flair. The newsroom and the promotions department need to find one, consistent message that is DIFFERENT from what every other station in the market is selling. Yeah, different is scary, but different is far more liberating. Trust me.
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