Friday, December 5, 2008

Unexpected.

Here is a commercial for Comcast cable... which uses the unexpected to get your attention.

Funny stuff...



I just arrived in Salt Lake City last night and this was the first and only spot that I can remember. The "I love you" line really gets you in a wonderfully unexpected way. If you've read "Made to Stick"(which I highly recommend) -- you know just how effective this can be for promos.

2 comments:

mplsmade said...

love it.

Justin Gehrts said...

Comcast also has a great "Lots of kids' programming" spot... makes me laugh every time.