Friday, November 14, 2008

Old People Need Toys Too?

Here are a couple of spots from South Florida -- WBBH, Fort Myers.

Borrowing visually from the WCCO and WBZ's of the world - these spots confused me at first. They are basically the same spot but with different tags. I only get that its for seniors in the second spot.

Wednesday, November 12, 2008

Bond. James Bond.

Check out this spot from KMAX in Sacramento. They do wildly creative work here!

Here's what the producer says about the promo:

News promo for Good Day Sacramento's Mark S. Allen. Shot this in about 3 hours... and edited it the following day. Decided to go a little bigger on this one and have some fun with it!

You can also see a higher quality version here:

and do yourself a favor and check out his other work:

Tuesday, November 11, 2008

Why I love this job...

Since there haven't been many promos uploaded to youtube worth sharing lately -- I decided to make the blog all about me yet again(2 days in a row!!!... sorry!)

In the past, I've been to a few shuttle launches at NASA - which was very cool. But the closest you can get, even at the press site, is about 3 miles from the actual shuttle.

So a few weeks ago - I suggested to our space reporter that we needed to do another image shoot with him, as he is nearing his 100th launch. I wondered how close we could get to the shuttle. "Not very close at all" was the answer... and even then, we could only get on the side of the shuttle with the rocket boosters, which isn't a very compelling shot.

But wait! Our space reporter suggested that we may be able to shoot inside the VAB - the vehicle assembly building. That's the building only NASA workers and VIPs get to go into -- no public tours here!

So after a few weeks -- we had permission! But like any good shuttle mission - we had a few aborted missions, even to the point of the entire shoot being cancelled.

But last week... our senior producer(and amazing shooter) Kip and I made the trip to NASA and got within 30 feet of Shuttle Atlantis! After a few jokes of sticking gum on the orbiter or asking if we "can drive it?" -- we shot for about 2 hours.

These are the kinds of shoots I love to do. Taking on a seemingly impossible task("can we use the space shuttle as a prop in a promo?") and making it reality.

Another favorite "You'll never get it to happen" shoot was in Houston. Former President Bush lives there and when the Superbowl came to town and to our station - I wanted him to cut promos for us. HE DID! All I had to do was ask.

What's your favorite "I can't believe I made that happen?" moment in your career?

Monday, November 10, 2008

My Big News!

After three and a half years at WESH-TV in Orlando -- I'm packing up and taking a new job in Salt Lake City.

I'll be Creative Services Director at KTVX and KUCW, the ABC and CW affiliates. I'll be working with a great group of people and can't wait to get started.

I'll see WESH in my rearview mirror come Thanksgiving and will begin my new job in early December. Its going to be one loooooonnnnnngggg drive... but I've got my Sirius radio, plenty of bad road food plus I'll get the chance to stop off and see family and friends along the way.

Speaking of friends - I'll certainly miss many of the great people I've met in Orlando. They are some of the nicest people I've ever worked with and I consider many lifelong friends. You're all welcome to come snow ski and stay at my place!

I look forward to posting Utah promos in the near future!!