Friday, October 11, 2013

KHOU Stands for Houston

From Houston -- here are 3 new image spots that use storytelling to sell the brand mission.

These feature actual stories from their newscast to illustrate what's important to the station and the community.  Well done spots.

Thursday, October 10, 2013

Good Day Halloween

I'm excited to share this piece of creative that came out of my department here in Sacramento.

Actually, it came out of one genius of a man - Mike Wiebe, our senior producer.

He did everything on this project -- from the script, to the drawing and animation to the scoring/sound effects.

My job was to get out of his way and let him do what he does best!

It was an overwhelming hit with the viewers.  It was something they really connected with.

I hope you enjoy!

Tuesday, October 8, 2013

AM Live

From our friends in Fresno -- here is a spot for their morning news:

ABC30 Action News | AM Live 2013 from ABC30 Creative on Vimeo.