Friday, February 8, 2013

Iron Mike Exclusive

Mike Tyson interview... some great, tough questions from the reporter:

Mike Tyson Exclusive from WTHR Creative on Vimeo.

Thursday, February 7, 2013

3-2-1... Look natural!

UPDATE:  YES!  They have a new ID online marked revised.  This one has two shots.

But his head movement is still pretty bad.  My favorite part?  It appears they have their logo dancing around a bit onscreen to maybe distract you from his head?  :)

Sunrise Winter ID Revise HID2392 from WAVE 3 News on Vimeo.

In this morning news ID from WAVE3 in Louisville -- pay attention to the the guy in the stripped yellow tie.

No smile... and awkward head movements that look like he may be signaling someone that he's been kidnapped and forced to be in this.

It is a morning show.  Shouldn't you pretend to be likeable?  

Sunrise Winter Id from WAVE 3 News on Vimeo.

KING 5: Time Well Spent

Tuesday, February 5, 2013

Spot the Logo

WTOL in Toledo tried something different with their Super Bowl promo.  They encouraged viewers to find all the logos in their spot and interact online. 

Here is the spot:

Here is a spot that highlights all the logos:

Monday, February 4, 2013

FTVLive Now Free!

For any of you who follow the ins and outs of the TV news business, this will come as good news.

FTVLive, an industry insider website, has gone from being a pay website to being absolutely free.

Now, IDOPROMOZ has always been free.  Because I care about you.  (And I've yet to figure out how to get anyone to pay for it!)

But I digress.

Check out the newly free FTVLive at:

More Super Bowl Image Spots

Sunday, February 3, 2013

Superbowl Commercials: The Promo Edition

Here are a few spots I've found online that premiered during the Super Bowl.  This is always a big chance for stations to connect with viewers, relaunch a brand, etc

Comment below with your favorite or a link to your own spot.