Saturday, April 26, 2008

Banner Day for IDOPROMOZ

Yesterday was one of the biggest days for the blog. The most visitors ever in one day.

I'm sure a lot of it has to do with the WCCO promos. It makes me wonder, it causes such a "controversy" between all us primo folk. We're so used to seeing topicals one way - and to see another style kindof freaks a lot of people out!

But who's to say the naysayers are right? We are NOT, I repeat NOT, normal viewers. We know what we like but our views are so jaded, I don't think our opinion is pure anymore.

I really like these promos - but wonder, in all the clutter that is TV, do people really stop and pay attention to these? Also - are they perfect for the market but completely wrong for others? I'd guess that could be true. I invite you to show these to friends and people in accounting, etc. Lets listen to the "real world"...

I've added a couple more here. And hey, even though your opinion is as tainted as 3-week-old milk "accidentally" left in the bottom drawer of that jackass of a coworker's desk, please feel free to vote in the online poll.

Friday, April 25, 2008

New Topical Format

Leave it to WCCO to try and reinvent the topical. While I think the idea is kinda cool - they seem waaaaayyyyy too mellow for me. That said, I do think its refreshing to not have anchors shouting LATE BREAKING DETAILS!!! and all the other typical promo crap. I also love the very distinctive style.

Judge for yourself.

Thursday, April 24, 2008

Favorite Real Movie Trailer

After showing the "fake" movie trailer earlier this week, I thought I'd share one of my favorite real trailers ever. This is several years old... but I laugh everytime I watch it.

It features the great voice announcer Hal Douglas.

Wednesday, April 23, 2008

KWTV Weather Promo

Our friend Paul Greeley passed on this spot today. Here's Paul's setup for the spot:

Gary England is an Oklahoma City legend as the go-to guy for severe weather, which of course, includes tornados. The spotter is Val Castor, although seldom seen, he’s heard always in the on-air interplay between Gary and him when they actually cover tornados.

The creator of the spot is really a film-maker as you can tell from the cinematic feel of the spot.

What do you guys think? Paul would love to hear your comments.

My take, as I told Paul, was that it was beautifully shot and did something most promos never do... it told a story. It engages the audience. I'm always 50/50 on "acting" in spots - it always makes me a little uncomfortable - but this isn't way over the top.

Fake Movie Trailer

This is for a movie that does not exist. They put together a trailer filled with all they typical movie trailer moments, the cool voice guy and some hilarious(if not inappropriate!) moments.

Sadly, this seems so real - just a slightly twisted version of real movie trailers.

Tuesday, April 22, 2008

Super Investigators!

Check out this very interesting spot from WBBM in Chicago:

Pretty attention getting... not quite sure what I think about it.

What do you think? Comment below...

March Madness

These are March Madness promos from KENS in San Antonio. ]