WLWT: The Cincinnati Way

WLWT- The Cincinnati Way from J.R. VanWassenhove on Vimeo.

Ready for the Olympics

An eye-catching spot from WFIE in Indiana.   Nicely done.

Ready for the Olympics! from Brandon Ridge on Vimeo.

WDRB: See the Difference

WDRB recently produced a series of spots highlighting why they're better than the competition.

The first spot below is fairly odd -- they say they ditched "breaking news" because it was a gimmick and a marketing ploy. 

"We know you're smarter than that," the on-camera talent says.

They then proceed to show you a man dressed up in a fox costume labeled "Snow Fox", their weather mascot... you know... a gimmick.

Oh the irony.



Here are a couple more:

WSMV "Parking Problems"

This station does a nice job of selling a sweeps story on parking.  I found myself wondering what was actually going on.  Nice work Nashville!

"Parking Problems" promo spot from Brian Hallett on Vimeo.

WFTV Sweeps Super Tease

This spot gives the impression that WFTV in Orlando is all over several interesting stories.

They're certainly not giving up against the Olympics.

What do you think of spots that "give away" the stories you're planning to do for sweeps?  Does it give the competition a chance to play catch up?  Would you risk it?

Editor Needed

KVIE, the PBS station in Sacramento is looking for an editor.

Responsibilities/Duties:

• Serve as editor for KVIE productions and other assigned projects.
• Operate computer-based non-linear editing system to create finished feature segments, programs, spot announcements, and special video projects.
• Operate associated video, audio, graphics, monitoring, archiving, and distribution equipment and software.
• Work independently, and as part of a team to produce content for KVIE and client productions; including possible involvement in all areas of creative and technical process.
• Work in production operations capacities as needed such as technical director, audio operator, camera operator and other field and studio positions.
• Perform other related duties as assigned.

Qualifications/Skills/Knowledge:

• Non-linear computer editing hardware, software, and operations with preferred knowledge of Apple and/or Adobe products both on Mac and PC platforms
• Ability to work efficiently and effectively under pressure, meeting deadlines and paying critical attention to production and technical details.
• Ability to work independently and as part of a team under the direction of different project leads.
• News, feature, documentary, spot, and other editing techniques.
• Television production equipment operations.
• Work a flexible work schedule including nights and weekends.

Education/Experience:

• Higher education degree preferred.
• Two years professional experience on a non-linear computer editing system in a news, feature, or documentary producing facility.
  
  MORE HERE:  http://www.kvie.org/aboutus/employment/editor_011614.htm

Writer/Producer Needed

 Discover Michigan’s incredible west coast!  It’s a half hour drive to the beach in summer or skiing in winter, and a short drive to Chicago or Detroit anytime.  Get it all at FOX 17: West Michigan’s FOX!  If you have the vision, we have the tools to help bring your spots to life.  We’re looking for a creative individual to write, shoot and edit topical news promos for our evening newscast as well as other station projects. Shift will be Monday-Friday from 1pm -10pm.

Proficiency with Final Cut Pro is required.  

If you are ready to step up and work with an enthusiastic team and be part of a Tribune-owned station in the 38^th market, then send your resume and demo to Human Resources, FOX 17 WXMI, 3117 Plaza Drive NE, Grand Rapids, MI 49525, email lknapp@fox17online.com. EOE/M/F/v/D.