Wednesday, June 18, 2008

WBZ Curious: Phase 2

Here are 5 new :10 spots for the WBZ Curious campaign. While less impactful than the last set of spots - these work towards another goal: audience involvement. They allow the viewers to take an active role in the brand and interact in a way few stations do.

Notice there is no WBZ logo. No talent. These spots serve to create awareness and get people interested.

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