Shot in HD...24p...the optical treatment and color correction was in AE.
We thought 20s...in the context of "noisy" commercial pods would be, as you say, a little long...just long enough to be a real respite from the noise and get the message across.
Ha! I've done promos just to get my dog on TV too. Totally understand!
I like the spots. They're simple and clean. I imagine they really do break up all that "noise," as you put it, in a typical break. I wish we had inventory to run a nice holiday series like this. We are only doing ID's. One Happy Holidays, one Merry Christmas & one Happy New Year. Trying to keep everyone happy.
8 comments:
Love 'em. I'd be surprised if they didn't take calls complaining about saying Happy Holidays vs. Merry Christmas.
We did.
I like the simpleness and clean look.
I wonder how many stations are doing the "from our family to yours" spots this year.
I'm already in the midst of doing them, and banging my head against the wall over it. :-/ Just didn't have time to get "creative" til recently.
I've already got my plan for next year (wherever I'm working) and it's not these, but probably nearly as good.
They feel a little long... but were shot nice. Did they use a prime lens to get that defocus?
I'm glad to see all caps and larger fonts returning to style.
Christmas-wise, our station doesn't do anything.
Agreed. 15's would've worked better, but if they had a ton of 0:20 holes to fill, why not?
Shot in HD...24p...the optical treatment and color correction was in AE.
We thought 20s...in the context of "noisy" commercial pods would be, as you say, a little long...just long enough to be a real respite from the noise and get the message across.
I really just wanted to put my dog on TV.
Ha! I've done promos just to get my dog on TV too. Totally understand!
I like the spots. They're simple and clean. I imagine they really do break up all that "noise," as you put it, in a typical break. I wish we had inventory to run a nice holiday series like this. We are only doing ID's. One Happy Holidays, one Merry Christmas & one Happy New Year. Trying to keep everyone happy.
BTW: Your dog is ADORABLE!
Anonymous, I'll swap my inventory holes with you. Filling 5 minutes in a half hour with promos? Yeah.... not so fun.
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