Monday, February 8, 2010

New WBZ Spots

I assume these debuted in the Super Bowl:







7 comments:

Anonymous said...

Yup, according to Facebook that was their big SuperBowl campaign driving viewers to... a contest site to win a TV.

Yup, the old CS crew's definitely gone from WBZ.

scooterbucs said...

The sound design grabbed my attention (border line annoying). But if wanted to know that crap, then I would Google it.

Anonymous said...

The questions don't stay up long enough before the website comes up. I know it is timed with the music, but you could have left it up a second longer for people to look at it, then fade the logo with the chorus. And scooterbucs is right, not the best questions, but they are ones people consider 'curious' questions.

Anonymous said...

ummm, same CS crew, sans WM. They are :04 second spots padded to :10 so viewers only viewed them for :04 seconds. A social media play with limited promo availability in the game, MASSIVE viewer response....success.

The game was going to be watched, why waste :04 on a lame news ID, this was a little buzzy, a little mysterious, there is no WBZ branding...

People need to think different these days or you will lose every time.

Anonymous said...

I saw these spots in the game.
Admit I was intrigued enough to try out the site... but didn't actually see the name of the site long enough.
Tried to search for it... and came up empty, frustrated and disappointed.

ericamayer said...

Diggin it :-)

Anonymous said...

Torn on this one. I kinda liked but I expected a little bit more. I like the clean look, and it's very crisp. I would probably just google these questions.